Strategic marketing management: cases

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TextPublication details: McGraw Hill Irwin 2002Description: xiii, 685pDDC classification:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
College of Agribusiness Management	Govind Ballabh Pant University of Agriculture and Technology	CABM, 658.8 C 498 S (Browse shelf(Opens below))	Available		363501

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Previous	CABM, 658.72 V 285 P Purchasing and supply chain management: analysis, planning and practice	CABM, 658.8 A 545 R Result oriented marketing	CABM, 658.8 B 334 G Globalisation and liberalisation: new developments	CABM, 658.8 C 498 S Strategic marketing management: cases	CABM, 658.8 C 563 B Basic marketing research	CABM, 658.8 J 43 G Global marketing strategies	CABM, 658.8 V 434 R Rural marketing: targeting the non-urban consumer	Next

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